Overview
This fixed wallpaper skin creative can be accompanied by standard display units to deliver both reach and impact in one placement.ย
Deliverables
1: Wallpaper skin image
All brands (for Top Gear see below)
- Dimensions: 1700 x 1100px
- File type: jpg, png
- Max file size: 150kb
Guidance: Since the skin image is not a responsive format, itโs important to keep key elements such as important imagery and logos within the 150x800px gutter zone to ensure visibility on smaller screens

Top Gear only
- Dimensions: 1800 x 1200px
- File type: jpg, png
- Max file size: 150kb
Guidance: Since the skin image is not a responsive format, itโs important to keep key elements such as important imagery and logos within the 100x800px gutter zone to ensure visibility on smaller screens

2: Billboard
- Dimensions: 970 x 250px
- File type:ย gif, jpg, png, or HTML5 bundle
- Max file size:ย 70kb
Please note: if youโre running this as part of a full takeover, speak to your sales planner for details on any additional formats required, and see Standard displayย for individual ad unit specifications.
All advertisements are subject to approval prior to the start of the campaign. Immediate Media reserves the right to refuse any advertisements that do not comply with the specifications outlined in this document.โฏ